Sun Mar 28, 2021 11:35 am
#1836477
Rob P wrote:Experience flights are very valuable to a school for two reasons.
Firstly it's frequently where their future ppl trainees come from.
Also the vouchers are a great source of income up front, and 7% will never be redeemed. They are a huge cash flow benefit.
Rob
Experience flights are good money spinners for the school, but it's a myth that voucher flights are where new students come from. The conversion rate is abysmal - less than 5%.
Sure, a potential student will have an experience flight first, but that's not a voucher flight. Actually it's in the school's best interest if the voucher is never redeemed - all profit, no cost!
Not that this helps @T6Harvard with her dilemma. I'm firmly in the "good customers deserve to be well looked after camp" - so as long as the school is clearly doing their best and explain what is happening and why, then I don't think I'd have a problem.